Online Marketing
Curriculum

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Curriculum study year 1, semester 1

No. Discipline Name Credits Form of Evaluation NR HOURS PE WEEKS Department
C S L P
1. Online Marketing 8 E 2 2 4 Marketing
2. Online Marketing Research 8 E 2 2 4 Marketing
3.1 Fundamentals of Marketing 7 E 2 2 4 Marketing
3.2 Services Marketing 7 E 2 2 4 Marketing
4.1 Multimedia Technologies in Marketing 7 E 2 2 4 Cybernetics and Economic Informatics
4.2 Customer Relationship Management 7 E 2 2 4 Marketing
Total Mandatory and Optional Disciplines 30 8 8 16

Legend: C – course; S – seminar; L – laboratoty; P – projects.